Asset Profitability Calculator
Thinking about buying a new asset for your fleet? The Asset Profitability Calculator lets you model the numbers first. Enter what the asset costs, how you expect to rent it out, and its running costs — and Rentablez instantly estimates your monthly profit, lifetime ROI, payback period, and the utilization you need to break even.
It lives under Tools → Profit Calculator in the Portal.
It’s a planning tool, not a report. The calculator runs entirely in your browser and nothing you type is saved. Refreshing the page resets it to the defaults. Use it to compare scenarios before committing — it doesn’t read from or write to your real orders and assets.
What You Enter
The left-hand panel is split into four sections. Adjust any field and every result updates immediately.
Acquisition
- Purchase Price — what you pay for the asset.
- Useful Life (Months) — how long you expect to rent it before retiring it.
- Resale Value — what you expect to recover when you sell it at end of life.
Revenue
- Daily Rental Rate — your published day rate for the asset.
- Monthly Utilization — a slider (0–100%) for the share of the month the asset is out on rent.
- Avg Duration (Days) — the typical length of one booking. Below the field, the app shows the resulting turns per month (how many separate rentals you complete).
Variable Costs (Per Turn) — costs you incur each time the asset goes out and comes back, such as cleaning, prep, or a delivery loop. Click Add Item to add a line (name + amount), or the trash icon to remove one.
Fixed Costs (Monthly) — costs you pay every month regardless of usage, such as storage or insurance. Add and remove lines the same way.
All amounts use your account’s currency symbol automatically.
What You Get Back
The dashboard on the right shows four headline cards, a cash-flow chart, and a detailed breakdown.
Headline metrics
- Monthly Net — estimated monthly profit after all variable and fixed costs. It’s flagged Profitable or Loss Making.
- Lifetime ROI — return on investment across the asset’s whole useful life, shown as a percentage, with the total profit amount below it.
- Payback Period — how many months of net profit it takes to recover the purchase price. Shows ∞ if the asset never pays back, and notes whether that falls within or exceeds the useful life.
- Break-Even Util. — the utilization you’d need to cover operating costs and recover the asset’s value over its life. If that exceeds 100% it reads Impossible (>100%). It compares against your current utilization and marks it Profitable or Loss.
Cumulative Cash Flow Analysis — a chart tracking your cumulative cash position month by month, starting at negative the purchase price and climbing as profit accrues (with resale value added at end of life). Use the Projection dropdown to view the curve over Useful Life, 1, 2, 3, or 5 years.
Break-Even Point & Detailed Breakdown — a callout naming the exact month you recover your investment (or “Never”), plus a line-by-line breakdown of Monthly Revenue, Fixed Costs, Variable Costs, and your Net Margin percentage.
How the Numbers Are Calculated
Click How calculations work? at the top of the panel to open a reference modal. In short:
- Monthly Revenue = daily rate × days rented per month (from utilization).
- Monthly Net Profit = Revenue − (Variable Costs + Fixed Costs), where variable costs scale with the number of turns.
- Lifetime ROI = net lifetime profit ÷ purchase price, expressed as a percentage.
- Payback Period = purchase price ÷ monthly net profit.
- Break-Even Utilization is the usage needed to cover both running costs and a monthly share of the asset’s cost recovery.
Tips
- Compare scenarios side by side. Model an optimistic and a conservative utilization, or a higher day rate, to see how sensitive the payback is.
- Watch the break-even card. If break-even utilization is above your realistic occupancy, the asset likely won’t pay for itself at that rate.
- Nothing is saved, so note down or screenshot any scenario you want to keep.